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Inside the Innovation Huddle | July 2022

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Every week, our team does an internal huddle where we share the most disruptive and exciting startups and emerging technologies from around the world. The only rule is that they canโ€™t solve a current client challenge directly. This way, we retain our superpower of spotting creative adjacencies and disruptive outer-horizon solutions. Below, we share a selection of those startups and technologies with you!

This month we looked at startups targeting the alcohol industry. Check out our list below!

  • Tastry is a sensory ๐Ÿง  sciences company that uses advanced chemistry ๐Ÿ”ฌ, machine learning, and artificial intelligence ๐Ÿค– to match consumers to products ๐Ÿน they will love.
  • The Frugal Bottle, made from 94% recycled โ™ป๏ธ paperboard with a food-grade pouch, is five times lighter than ๐Ÿฅ› glass, has six times lower carbon ๐Ÿงฌ footprint, and offers 360-degree branding for exceptional shelf standout.
  • Cheersยฎ ๐Ÿฅ‚ is a startup dedicated to fun, responsible, and health-conscious alcohol consumption. Their products are designed to keep you healthy ๐Ÿคธ, whether you drink a little, a lot, or not at all. From supporting your liver to boosting ๐Ÿƒ immunity to helping you feel ๐Ÿ‹๐Ÿฝโ€โ™€๏ธ great after drinking.
  • Three Spirit is a drinks innovation company driven by plants ๐ŸŒฟ and pleasure. By harnessing the potential of active botanicals and ๐Ÿงฌ alchemy, they are able to push boundaries to make alcohol-free mean more and liberate the way we drink, socialize, and ๐Ÿ‘‰๐Ÿ‘ˆ connect. They started with three functional ๐Ÿธ elixirs - each one offering a unique ๐Ÿง  sensory experience - and are now busy creating more mood-shifting drinks.
  • Cecilia.ai, a new startup from the bright ๐Ÿง  minds of GKI Group, is the worldโ€™s first interactive ๐Ÿคต bartender, customized for every event and business. Powered by conversational ๐Ÿค– AI and voice recognition abilities, Cecilia is not your typical bartender. She makes delicious ๐Ÿน cocktails crafted by acclaimed mixologists, chats ๐Ÿ‘„ with customers, tells jokes, promotes your brand, and provides an unforgettable experience to new and returning visitors.
  • AMASS is a botanical ๐Ÿƒ spirits & body care lifestyle ๐Ÿ’ช๐Ÿผ brand, making clean Botanics for modern life. With a go-to-market approach that unlocks direct connection ๐Ÿ‘‰๐Ÿ‘ˆ to customers, they are uniquely positioned to reach further than ๐Ÿพ traditional spirits brands.
  • Drink Good Spirits (DGS) is a supplier ๐Ÿ“ฆ of multiple craft brands in the spirits ๐Ÿธ category. From advocating sustainable โ™ป๏ธ farming practices to selecting small, family-owned suppliers to create eco-friendly ๐Ÿƒ packaging, their line of spirits strives to put the planet ๐ŸŒŽ above profits.
  • Set The Bar is an app ๐Ÿ“ฑ dedicated to providing alcohol beverage โœ‹ rules in all 50 states.

 

Want to learn more about the trends and innovations reshaping the alcohol beverage industry? Check out our event: What's Next Now: Beer, Wine & Spirits. Click here to learn more.

 

Huddle Up With Us Around Innovation 

Every week, we do this to ensure we are ahead of our clientsโ€™ needs. Of course, for client work, every startup is deep-vetted and selected to solve for the KPIs that drive impact.

If you have 20 minutes, we would love to discuss how startups can solve your current business challenges in new ways and how VF can be your secret weapon. Book a time with us here.

 

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