Subscription 3.0 - Bespoke Post's Michelle Evans

Written by Vanessa Rosado | Feb 16, 2022 3:26:48 PM

“Those insights from those 300,000 plus members really fuel what we bring to market across the board: in our boxes, in our shop and even what we're building in our private label."

- Michelle Evans, Chief Merchandising Officer, Bespoke Post on the role of data & technology in shaping customer experience

Few innovations have disrupted retail more than subscription, but what comes next?

Bespoke Post is known for their themed subscription boxes of AWESOME but continues to innovate, announcing a $40 Million Series B raise intended to help us discover emerging brands.

Chief Merchandising Officer Michelle Evans shares her future of subscription, the importance of personalization and storytelling and how new technologies will help the brand continue to unlock what’s next.

Check out the VF POV on Retail Trends with our take aways from NRF's Big Show here.

VentureFuel builds and accelerates innovation programs for industry leaders by helping them unlock the power of External Innovation via startup collaborations.

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