--- title: Sustainability Innovation with Freya Burton and Andre Fourie description: How can companies collaborate to harness innovation in promoting sustainability? Let's discuss with LanzaTech's Freya Burton and AB InBev's Andre Fourie. image: https://blog.venturefuel.net/hubfs/Canva%20images/0001-35547621998.jpg --- ![](https://blog.venturefuel.net/hubfs/Canva%20images/0001-35547621998.jpg) # Sustainability Innovation with Freya Burton and Andre Fourie Published by [Vanessa Rosado](https://blog.venturefuel.net/pov/author/vanessa-rosado) on Sep 16, 2022 4:28:19 PM ## “There's a lot of pre-competitive, systemic issues that we can address better together in order to shape the competitive context, so we can all be more effective and more competitive if we collaborate on the right issues." -Andre Fourie, Global VP of Sustainability at AB InBev, on what most companies overlook in promoting sustainable practices.   For this episode of the podcast, we feature a panel discussion with LanzaTech's Chief Sustainability Officer Freya Burton and AB InBev's Global VP of Sustainability Andre Fourie. AB InBev's portfolio comprises over 500 beer brands and includes global brands Budweiser, Corona, Stella Artois, and numerous multi-country brands. LanzaTech is a market-leading innovator in carbon capture & transformation. They have invented a technology that turns pollution into valuable raw material commodities, recycling a "liability" into practical and sustainable new products. We talk to Freya and Andre about how companies and industry leaders can collaborate to push climate-positive actions and the role of innovation in solving recurring sustainability issues. This conversation took place at our most recent event, What's Next Now: Sustainability – An Innovator's Guide to Climate Action, where we brought together investors, entrepreneurs, and executives to discuss the role of innovation in disrupting climate change.     VentureFuel builds and accelerates innovation programs for industry leaders by helping them unlock the power of External Innovation via startup collaborations.  [![Meet VentureFuel](https://no-cache.hubspot.com/cta/default/9106794/a45798f5-cdf8-41c7-a319-32b9f9c8276a.png)](https://cta-redirect.hubspot.com/cta/redirect/9106794/a45798f5-cdf8-41c7-a319-32b9f9c8276a) Tags: [Innovation](https://blog.venturefuel.net/pov/tag/innovation), [Technology](https://blog.venturefuel.net/pov/tag/technology), [podcasts](https://blog.venturefuel.net/pov/tag/podcasts), [sustainability](https://blog.venturefuel.net/pov/tag/sustainability), [Climate Change](https://blog.venturefuel.net/pov/tag/climate-change), [Earth Day](https://blog.venturefuel.net/pov/tag/earth-day), [Climate Action](https://blog.venturefuel.net/pov/tag/climate-action), [Climate Positive](https://blog.venturefuel.net/pov/tag/climate-positive), [Earth Month](https://blog.venturefuel.net/pov/tag/earth-month), [Climate Tech](https://blog.venturefuel.net/pov/tag/climate-tech), [Tech Innovation](https://blog.venturefuel.net/pov/tag/tech-innovation), [VentureFuel Visionaries](https://blog.venturefuel.net/pov/tag/venturefuel-visionaries) [Back to Blog](https://blog.venturefuel.net/pov) ## Related Articles ## [Brewing Up The Future – Pedro Earp CMO AB InBev & Head of ZX Ventures](https://blog.venturefuel.net/pov/pedro-earp-cmo-abinbev-head-zx-ventures) "The role of ZX is to brew the future -- to understand what 5, 10 years down the road... [Read More ](https://blog.venturefuel.net/pov/pedro-earp-cmo-abinbev-head-zx-ventures) ## [A Climate-Positive Food Ecosystem – Big Idea Ventures' Tom Mastrobuoni](https://blog.venturefuel.net/pov/climate-positive-food-ecosystem-big-idea-ventures-tom-mastrobuoni) “You have to create a safe space to fail within your organization. You have to be... [Read More ](https://blog.venturefuel.net/pov/climate-positive-food-ecosystem-big-idea-ventures-tom-mastrobuoni) ## [Horse Racing In The Metaverse – AB InBev & Virtually Human Studios](https://blog.venturefuel.net/pov/horse-racing-in-the-metaverse-abinbev-virtually-human-studios) "When we have a magnitude of a brand like Stella Artois, AB InBev introduced into an... [Read More ](https://blog.venturefuel.net/pov/horse-racing-in-the-metaverse-abinbev-virtually-human-studios)