--- title: "Sustainability and Innovation: Ralph Lauren and NFW" description: Learn about best practices in collaboration between the industry leaders and startups behind first-to-market innovations in sustainability. image: https://blog.venturefuel.net/hubfs/2_MIRUM%C2%AE%20Olympic%20Patch.jpeg --- ![](https://blog.venturefuel.net/hubfs/2_MIRUM%C2%AE%20Olympic%20Patch.jpeg) # Sustainability and Innovation: Ralph Lauren and NFW Published by [Fred Schonenberg](https://blog.venturefuel.net/pov/author/fred-schonenberg) on May 12, 2021 10:08:36 AM Did you ever consider the plastic contained in the soft goods that we use every day?   How startups and industry leaders can drive meaningful impact to the planet and the bottom line?   How Starbucks, Patagonia and Comcast are tackling water management, circularity and plastic free initiatives.   Or how Diageo made paper spirits bottles and Adidas is helping us run on recycled materials.     Hear [Fred Schonenberg](https://www.linkedin.com/in/ACoAAAAkVLUBnehTas9WJpKknl4aYqimRL92evM) on the best practice case studies of Industry Leader x Startup collaborations for good in the latest episode of the VentureFuel podcast.    Learn more about how organizations like [Ralph Lauren](https://www.linkedin.com/company/ralph-lauren/) are collaborating with startups like [Natural Fiber Welding](https://www.linkedin.com/company/natural-fiber-welding/) to scale first-to-market innovation in sustainability.    Featuring: [Steve Zika, President of Natural Fiber Welding and](https://www.linkedin.com/in/ACoAAAH5U_EBHfj2QKzf_pRvyG-v5crcrWIhgZU) [Jason Berns Senior Vice President of Product and Manufacturing Innovation at the Ralph Lauren Corporation. ](https://www.linkedin.com/in/ACoAAAAlojQBi1IVOLTdPjHFuC5SCi95IHdO3Yk)   VentureFuel builds and accelerates innovation programs for industry leaders by helping them unlock the power of External Innovation via startup collaborations.  [![Meet VentureFuel](https://no-cache.hubspot.com/cta/default/9106794/a45798f5-cdf8-41c7-a319-32b9f9c8276a.png)](https://cta-redirect.hubspot.com/cta/redirect/9106794/a45798f5-cdf8-41c7-a319-32b9f9c8276a)   Tags: [Innovation](https://blog.venturefuel.net/pov/tag/innovation), [podcasts](https://blog.venturefuel.net/pov/tag/podcasts), [Startups](https://blog.venturefuel.net/pov/tag/startups), [Collaboration](https://blog.venturefuel.net/pov/tag/collaboration), [sustainability](https://blog.venturefuel.net/pov/tag/sustainability), [plastic free](https://blog.venturefuel.net/pov/tag/plastic-free), [plant based](https://blog.venturefuel.net/pov/tag/plant-based), [VentureFuel Visionaries](https://blog.venturefuel.net/pov/tag/venturefuel-visionaries) [Back to Blog](https://blog.venturefuel.net/pov) ## Related Articles ## [Innovation By Design - PepsiCo Chief Design Officer Mauro Porcini](https://blog.venturefuel.net/pov/pepsico-design-mauro-porcini) “You still need to jump. You still need to take a risk. You still need the intuition,... [Read More ](https://blog.venturefuel.net/pov/pepsico-design-mauro-porcini) ## [Beyond Champions - LogMeIn Corporate Strategy Christian Ponce](https://blog.venturefuel.net/pov/logmein-christian-ponce) “Innovation only happens if somebody is sponsoring you, somebody is giving you a field... [Read More ](https://blog.venturefuel.net/pov/logmein-christian-ponce) ## [Functional Food & Beverages – What’s Next Now](https://blog.venturefuel.net/pov/whats-next-now-functional-fb) "Consumers are making the connection between a healthy gut, a healthy mind and a healthy... [Read More ](https://blog.venturefuel.net/pov/whats-next-now-functional-fb)